An Introduction to Hcr Manor Care
Logo for HCR Manor Care

333 N Summit Street Toledo, OH 43604
Founders: In 1998, Health Care and Retirement Corporation merged with Manor Care to become HCR Manor Care, and in 2007 agreed to a $4.9 billion buyout offer from the private equity firm Carlyle Group. Established: 1998
(866) 531-0695

About HCR ManorCare

Since 2007, the privately owned HCR ManorCare has been among America's leading provider of both short-term and long-term medical and rehabilitation care. HCR ManorCare provides compassionate care to their patients and residents through their network of 500 highly skilled and trained nursing and rehabilitation centers, assisted living facilities, outpatient rehabilitation clinics, and hospice and home health care agencies. With 60,000 highly trained caregivers nationwide, and over 500 locations in 32 states, HCR ManorCare is ranked the third largest U.S provider of hospice care and has more than 50 Alzheimer's/Dementia care centers. These locations operate mainly under the respected Heartland, ManorCare Health Services, and Arden Courts names.

More than 20,000 people a year visit HCR ManorCare for short-term rehabilitation or to live full time within Heartland's Hospice centers, or Arden Courts Alzheimer's and Dementia care centers. With a 92 percent patient approval rating, nearly 200,000 patients can't be wrong about the quality care and compassion they have received during their recovery with HCR ManorCare.

HCR ManorCare's Residents

HCR ManorCare receives nearly 90 percent of their patients directly from the hospital after they have experienced a disabling illness or injury, or undergone surgery, and are not quite ready to return home. Due to dramatic changes in hospital rehabilitation services, and the need for lower-cost alternatives, HCR ManorCare offers patients the highest quality in health care by combining clinical excellence and rehabilitation sophistication, helping them reach their goal of going home.

HCR ManorCare believes home is "where the heart is" and that time spent at one of their rehabilitation centers is just a "visit" and not a stay. Eighty-nine percent of their rehab patients are discharged in less than 40 days, with only one percent of patients deciding they need the 24/7 services offered through the long-term care facilities.

Independent Living and Assistant Living

HCR ManorCare is dedicated to helping the senior population who no longer want the responsibility of running a household, but still want to keep their independence. In their Independent Living Centers, they recognize each individual's unique needs and offer quality care along with enjoyable activities, companionship, security and comfortable upscale living. HCR ManorCare's goal is to enhance the quality of life of their Independent Living Residents through wellness programs, creative activities, socialization, and personal care services set within a variety of well-designed accommodations and lodgings that have built-in security systems. These lodgings are located on a campus with a skilled nursing and rehabilitation center offering that extra measure of comfort and safety, knowing if you ever need additional medical services, it's available to you.

If you need extra assistance in your daily life, HCR ManorCare's Traditional Assistant Living Centers are designed to be a warm and caring option for you. Activities and programs such as community outings, socialization, and personal care are offered to enhance your life. These programs are meant to help you retain the sense of comfort and privacy of home without the work and worry. Skilled nursing and rehabilitation centers are also available to offer additional services for those living in these centers.

Memory Care Program

Under the respected name Arden Courts, care for patients with Alzheimer's and Dementia are taken to new heights. By evaluating each individual's physical, mental and social needs, their goal is to provide an environment where residents can maintain the highest level of independence for as long as possible. If you have a loved one struggling with Alzheimer's or Dementia, you'll be encouraged by Arden Courts philosophy of care by focusing on residents' remaining abilities and not on what they have lost. With 20 years of caring exclusively for individuals with all forms of memory loss, they understand the emotional commitment and difficult decisions you must make as the disease progresses. It is Arden Courts' goal to find easier ways for their residents to stay involved in daily life, and help you find the peace of mind you deserve.

The design of the Alzheimer's and Dementia Centers are residential in nature. Organized into four small self-contained "houses," each one offers its own living room, dining room, kitchen, bath, and laundry areas. You can be reassured that your loved ones are in a safe and caring environment, and are treated by the most highly trained therapists. Visual cues, home-like amenities, and walking paths are used to keep residents oriented and independent. Their care and treatment doesn't stop when the final stages of the disease become present. When your loved one reaches the final stages of Alzheimer's or Dementia, Heartland Hospice services provides compassionate care for you, your family, and your loved one, with comfort care, counseling, and pastoral care.

Hospice Care

Heartland believes hospice isn't a "place." It's a philosophy of care. They understand the emotional difficulties you face when choosing hospice care for a loved one. They integrate holistic principles with pallative disease management, expert pain and symptom relief, and spiritual support for end-of-life care. Counselors create a comforting environment where you and your loved one are able to communicate honestly about your hopes and concerns. Heartland upholds the wishes and values of all their patients and families, preserving their patients' dignity, showing them the respect they deserve by being culturally sensitive, and respecting the traditions and heritage that is important to families. Heartland's hospice services can be provided within a skilled nursing center or at an individual's home.

About the Staff

HCR ManorCare's personnel are highly skilled and trained, with nearly 9,000 employees having 10 or more years of service, and nearly 3,000 having 20 years or more of service. They have a long-standing tradition of growing leadership from within, promoting those who have shown the most responsibility, care, and efficiency in their tenure with the company.

Each nursing and rehabilitation center is staffed by an administrative medical director, who is often affiliated with a local acute care hospital. The medical director's responsibilities include oversight of all attending and consulting physicians, implementation and management of clinical protocols, and collaboration with center staff on program development. In HCR ManorCare's highest acuity centers, staffing also includes a post-acute care hospitalist, nurse practitioner and a consulting physiatrist. A key enhancement in the highest acuity centers has been employing center-based nurse practitioners, who have advanced their centers' medical knowledge and clinical skills. Their assistance in providing a comprehensive initial medical assessment for all new admissions within the first 48 hours has been critical in decreasing rehospitalization that often occurs in the first three to seven days of a patient's admission, enabling HCR ManorCare to have the lowest percentage rate in the nation at 10 percent.

Pricing Options

HRC ManorCare believes that medical costs and insurance billing should be one less worry you have to deal with. Most of HRC ManorCare's services accept Medicare, Medicaid, along with most managed care and commercial insurance. They also accept private payment. HCR ManorCare's administrative team will verify your benefits, coordinate your coverage and complete the billing process for you. Hospice care is a 100 percent-covered benefit under Medicare and covers the entire cost of end-of-life care. Hospice care is also covered under Medicaid and many other insurance plans, but Heartland Hospice, offering their utmost in compassion, provides care to those who qualify for hospice services regardless of their ability to pay.

HCR ManorCare's independent living apartments accept private payment, and in most cases, assistant living is privately paid as well. For further information on pricing options, an HCR ManorCare marketing director can provide additional information on costs and financial options.


On August 11, 2011, HCR ManorCare and Hart Associates were awarded the Silver Award for Total Advertising Campaign. Its simple television, print, and radio "Welcome Back" campaign used the phrase, "It's not just about getting you back on your feet, it's about getting you back to your life."

HCR ManorCare's New Jersey Regional Medical Director, Dr. Joseph Higgins, was awarded the prestigious APPLE Award in 2011. The APPLE Awards honor physicians who demonstrate superior work in their fields and support the nurses and patients they work with.

Giving Back

HCR ManorCare Gives is the company's philanthropic commitment to its patients, employees and communities.

The Heartland Hospice Memorial Fund is a non-profit charity that offers financial assistance with household expenses, last wishes and funeral expenses, along with grants fulfilling a patient's last wish. The core belief of this charity is that people at the end of their lives should be able to focus on enjoying time with their family and friends, and enjoying their last days by removing the financial stress from the family.

The Hug Fund is also a non-profit charity that provides financial assistance to HCR ManorCare employees who have experienced a catastrophic event, whether their home was destroyed, or being diagnosed with a terminal illness, or losing a loved one, The Hug Fund relieves the financial hardship an employee is facing.

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