An Introduction to Primrose Retirement Communities
Logo for Primrose Retirement Communities

P.O. Box 1359 815 N 2nd Street Aberdeen, SD 57402
Founders: Jim Thares Established: 1989
(866) 531-0695

About Primrose Retirement Communities

Primrose Retirement Communities was founded in 1989 based on the premise that a retirement community must reward its tenants with value, comfort, security, and convenience. Jim Thares, Primrose founder, emphasizes that the objective of each Primrose community is to provide a comfortable, convenient, secure and enjoyable environment for seniors. "We are in this business," he says, "to help seniors enjoy a healthy, happy lifestyle." Thus, the Primrose theme "This is living" represents the fulfillment of this philosophy.

This is living! These three words shaped the philosophy of Primrose Retirement Communities from the beginning. Primrose is guided by this philosophy in all phases of its work, beginning with the architectural design of its communities, the use of eco-friendly construction materials, the location and staffing of each community, and the ongoing management and caretaking that are part of each Primrose.

Through the years, this philosophy has been enthusiastically welcomed in all communities where Primrose has been established. It has been our pleasure to create beautiful apartment homes and town houses complemented by outstanding internal commons areas such as libraries, movie theatres, fitness centers, ice cream parlors and pubs. From the beginning in Aberdeen, South Dakota in 1991, a community known for its friendly, honest and hard-working people. Those are the characteristics that guide each Primrose Retirement Community.

The company operates communities throughout the Upper Midwest with communities from Ohio to Montana and as far south as Missouri. In 2009, the company expanded its footprint to Wasilla, Alaska. Founder Jim Thares continues to lead the company's expansion into new markets.>

The Primrose community plan has evolved through the years. Newer facilities contain movie theatres, fitness centers, ice cream parlors and pubs. Décor is cheerful and comfortable and the community common rooms and apartments are spacious. Townhomes are available at most communities, offering beautiful home-like conditions.

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